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You may have friendships with some of these vendors but they're also business people and should be concerned that they spend time improving their bottom line. Supply them with business cards and actively ask for referrals.Complimentary Vendors With other vendors you need to be more formal about your referral arrangement. We're not pushy; we just are up front that if they are satisfied with our services they should recommend us.When you're doing a client satisfaction survey. Guilt is a beautiful thing.Seminar ParticipantsIf you provide great value at your seminars, this could lead to a lucrative referral pipeline. When you propose a solid cause and effect financial arrangement, you'll get significantly better results.

Behave professionally in all of your interactions. We ask for referrals. If it makes sense, you can send them a credit for your services, a dinner for two or tickets to a ball game. Make an investment in your business and your client's satisfaction by doing excellent work. Here are some guidelines for when to ask for referrals:After signing a contract.b.Motivating Referral Sources Motivating the referral source depends on the kind of relationship you have with them. Show your appreciation. Examples are:Bankers Leasing agents Commercial real estate broker Accountants Attorneys Secondary sources that could surprise you are:Regular delivery people Vendor contacts; office supplies, hardware, etc.

There are times when you'll get better results than others. But like anything else, you must consciously cultivate the referrals. The promise of mutual reciprocation rarely works.Referrals Start with Great Service The foundation of great referrals is great customer service.About The Author Bryan Brandenburg has published 5 books as well as a number of articles both in print and on the internet. A large part of your business can be generated through referrals. Inform them that you've met, started a contract and then simply ask them if they want to stay informed on their referral. For vendors and professional relationships, setting up a formal commission that is attractive is more effective.Referrals A substantial part of your business can come from referrals. When a prospect turns you down. You're their client, so they're naturally inclined to provide extra value.

Keep them informed on new clients, products and services, press and so on. Ask and you shall receive.When you're calling an active client. Do you have any acquaintances that might need my company's services?"Keep Them Informed You should keep the referral source informed during the early part of the new relationship. In the meantime, if you know somebody that needs quality software development services, I hope that you pass on what a good experience you had with our company and have them give us a call. He has published almost 30 software programs both for consumers and business.Cleaning services; contact the managers or owners Cultivate and groom these sources of referrals.

Examples of this are:Cabling Companies Management consultants Phone Companies Software Companies VARs Hardware Companies Make it worth their while and put the offer in writing. It could be a major source of new leads for you. We simply send a letter out regularly to our clients explaining that we would rather spend our money enhancing our services then marketing for business. If you're going to make a profit of $10,000 over the life Butterfly Valves Actuators Manufacturers of the client, writing a check for $1000 to the referral source shouldn't be painful.